Automation index
How much of a Art director’s job can AI already do?
A moodboard and a layout come earlier. A campaign that actually has a view does not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Art director
23%
AI can already do 23% of this job.
#299 / 643
View rankingArt director
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Moodboards, layouts and a first view.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 40% | +7.2 |
Direct designers, photo and retouch.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Client, brand and not saying yes to everything.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Production, print and digital.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 18% | +2.9 |
Present, defend and cut.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 16% | +2.9 |
Not signing something that does not hold.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 14% | +2.2 |
| Total | 100% | 23% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- Moodboards, layouts and a first view
- Direct designers, photo and retouch
- Production, print and digital
- Present, defend and cut
- Not signing something that does not hold
- director de arte
- art director
Sources for this job· O*NET 27-1011.00· ESCO/ISCO 2166
IS WORK OVER?
Photographer
28%
#100 / 643
View rankingPhotographer
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Adjust apertures, shutter speeds, and camera focus according to a combination of factors, such as lighting, field depth, subject motion, film type, and film speed.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 28% | +2.8 |
Use traditional or digital cameras, along with a variety of equipment, such as tripods, filters, and flash attachments.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Create artificial light, using flashes and reflectors.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Manipulate and enhance scanned or digital images to create desired effects, using computers and specialized software.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Estimate or measure light levels, distances, and numbers of exposures needed, using measuring devices and formulas.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Transfer photographs to computers for editing, archiving, and electronic transmission.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Perform general office duties, such as scheduling appointments, keeping books, and ordering supplies.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Determine desired images and picture composition, selecting and adjusting subjects, equipment, and lighting to achieve desired effects.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 39% | 28% | +10.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- interview techniques
- photography
- editorial standards
- writing techniques
- spelling
- grammar
- copyright legislation
- participate in editorial meetings
- set up photographic equipment
- study topics
Sources for this job· O*NET 27-4021.00· ESCO/ISCO 3431