Automation index
How much of a Art director’s job can AI already do?
A moodboard and a layout come earlier. A campaign that actually has a view does not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Art director
23%
AI can already do 23% of this job.
#294 / 633
View rankingArt director
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Moodboards, layouts and a first view.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 40% | +7.2 |
Direct designers, photo and retouch.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Client, brand and not saying yes to everything.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Production, print and digital.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 18% | +2.9 |
Present, defend and cut.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 16% | +2.9 |
Not signing something that does not hold.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 14% | +2.2 |
| Total | 100% | 23% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- Moodboards, layouts and a first view
- Direct designers, photo and retouch
- Production, print and digital
- Present, defend and cut
- Not signing something that does not hold
- director de arte
- art director
Sources for this job· O*NET 27-1011.00· ESCO/ISCO 2166
IS WORK OVER?
PR specialist
29%
#70 / 633
View rankingPR specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Post and update content on the company's Web site and social media outlets.EstimateNo public source provides a precise figure. This is our estimate. | 17% | 28% | +4.8 |
Respond to requests for information from the media or designate an appropriate spokesperson or information source.EstimateNo public source provides a precise figure. This is our estimate. | 15% | 28% | +4.2 |
Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.EstimateNo public source provides a precise figure. This is our estimate. | 13% | 28% | +3.6 |
Write press releases or other media communications to promote clients.EstimateNo public source provides a precise figure. This is our estimate. | 11% | 28% | +3.1 |
Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 22% | +1.5 |
Coach client representatives in effective communication with the public or with employees.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 22% | +1.3 |
Prepare or edit organizational publications, such as employee newsletters or stockholders' reports, for internal or external audiences.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 55% | +2.8 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 18% | 28% | +5 |
| Total | 100% | 29% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- keywords in digital content
- web analytics
- pricing strategies
- corporate social responsibility
- market research
- brand marketing techniques
- content marketing strategy
- online moderation techniques
- marketing mix
- authoring software
Sources for this job· O*NET 27-3031.00· ESCO/ISCO 2432