IS WORK OVER?

Automation index

How much of a Art director’s job can AI already do?

A moodboard and a layout come earlier. A campaign that actually has a view does not.

This percentage does not predict how many people will lose their jobs.

Task comparison

Art director

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Moodboards, layouts and a first view.
Estimate

No public source provides a precise figure. This is our estimate.

18%40%+7.2
Direct designers, photo and retouch.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Client, brand and not saying yes to everything.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Production, print and digital.
Estimate

No public source provides a precise figure. This is our estimate.

16%18%+2.9
Present, defend and cut.
Estimate

No public source provides a precise figure. This is our estimate.

18%16%+2.9
Not signing something that does not hold.
Estimate

No public source provides a precise figure. This is our estimate.

16%14%+2.2
Total100%23%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • Moodboards, layouts and a first view
  • Direct designers, photo and retouch
  • Production, print and digital
  • Present, defend and cut
  • Not signing something that does not hold
  • director de arte
  • art director

Sources for this job· O*NET 27-1011.00· ESCO/ISCO 2166

Product owner

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Write stories, criteria and backlog.
Estimate

No public source provides a precise figure. This is our estimate.

22%50%+11
Maps, roadmaps and release notes.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
Refine with engineering and design.
Estimate

No public source provides a precise figure. This is our estimate.

16%18%+2.9
Talk to users and stakeholders.
Estimate

No public source provides a precise figure. This is our estimate.

16%15%+2.4
Prioritise, cut scope and say no.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Accept the increment and own the value.
Estimate

No public source provides a precise figure. This is our estimate.

14%16%+2.2
Total100%27%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • Write stories, criteria and backlog
  • Maps, roadmaps and release notes
  • Refine with engineering and design
  • Talk to users and stakeholders
  • Prioritise, cut scope and say no
  • Accept the increment and own the value
  • product owner
  • po agil

Sources for this job· O*NET 15-1199.09· ESCO/ISCO 2519

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