IS WORK OVER?

Automation index

How much of a Category manager’s job can AI already do?

An assortment comes earlier. The category winning without fighting own-label do not.

This percentage does not predict how many people will lose their jobs.

Task comparison

Category manager

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Assortment, prices and the shelf.
Estimate

No public source provides a precise figure. This is our estimate.

18%48%+8.6
Supplier, the negotiation and the one that will not list.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
Promo, the calendar and the one that clashes.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Data, margin and not killing the category.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Own-label, the clash and not hiding it.
Estimate

No public source provides a precise figure. This is our estimate.

18%14%+2.5
That the category wins.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Total100%27%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • assortment
  • supplier negotiation
  • category margin
  • promos
  • own-label
  • the shelf
  • calendar
  • listings

Sources for this job· O*NET 11-2022.00· ESCO/ISCO 1221

PR specialist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Post and update content on the company's Web site and social media outlets.
Estimate

No public source provides a precise figure. This is our estimate.

17%28%+4.8
Respond to requests for information from the media or designate an appropriate spokesperson or information source.
Estimate

No public source provides a precise figure. This is our estimate.

15%28%+4.2
Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.
Estimate

No public source provides a precise figure. This is our estimate.

13%28%+3.6
Write press releases or other media communications to promote clients.
Estimate

No public source provides a precise figure. This is our estimate.

11%28%+3.1
Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.
Estimate

No public source provides a precise figure. This is our estimate.

8%28%+2.2
Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
Estimate

No public source provides a precise figure. This is our estimate.

7%22%+1.5
Coach client representatives in effective communication with the public or with employees.
Estimate

No public source provides a precise figure. This is our estimate.

6%22%+1.3
Prepare or edit organizational publications, such as employee newsletters or stockholders' reports, for internal or external audiences.
Estimate

No public source provides a precise figure. This is our estimate.

5%55%+2.8
Other less frequent tasks (weight estimated from frequency).
Estimate

No public source provides a precise figure. This is our estimate.

18%28%+5
Total100%29%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • keywords in digital content
  • web analytics
  • pricing strategies
  • corporate social responsibility
  • market research
  • brand marketing techniques
  • content marketing strategy
  • online moderation techniques
  • marketing mix
  • authoring software

Sources for this job· O*NET 27-3031.00· ESCO/ISCO 2432

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