IS WORK OVER?

Automation index

How much of a Copy editor’s job can AI already do?

A checker and a first pass come earlier. Keeping the author’s voice and not inserting a typo do not.

This percentage does not predict how many people will lose their jobs.

Task comparison

Copy editor

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Spelling, agreement and consistency.
Estimate

No public source provides a precise figure. This is our estimate.

18%52%+9.4
Style, repetition and sentence rhythm.
Estimate

No public source provides a precise figure. This is our estimate.

16%48%+7.7
Queries to the author, grey areas and the house style.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Second proofs, PDF and last-minute typos.
Estimate

No public source provides a precise figure. This is our estimate.

18%22%+4
Deadlines with publisher, layout and translation.
Estimate

No public source provides a precise figure. This is our estimate.

16%18%+2.9
Judgement, not over-rewriting, and the typo that remains.
Estimate

No public source provides a precise figure. This is our estimate.

16%14%+2.2
Total100%31%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • copy-edit
  • spelling and punctuation
  • unify style
  • catch typos
  • house style
  • second proofs
  • author queries
  • avoid over-editing

Sources for this job· O*NET 27-3041.00· ESCO/ISCO 2641

SEO specialist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
Estimate

No public source provides a precise figure. This is our estimate.

18%28%+5
Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.
Estimate

No public source provides a precise figure. This is our estimate.

17%48%+8.2
Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.
Estimate

No public source provides a precise figure. This is our estimate.

11%48%+5.3
Monitor industry statistics and follow trends in trade literature.
Estimate

No public source provides a precise figure. This is our estimate.

11%28%+3.1
Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
Public

WMT 2024

See evidence

10%72%+7.2
Measure and assess customer and employee satisfaction.
Estimate

No public source provides a precise figure. This is our estimate.

7%28%+2
Measure the effectiveness of marketing, advertising, and communications programs and strategies.
Estimate

No public source provides a precise figure. This is our estimate.

6%28%+1.7
Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
Estimate

No public source provides a precise figure. This is our estimate.

6%48%+2.9
Other less frequent tasks (weight estimated from frequency).
Estimate

No public source provides a precise figure. This is our estimate.

14%28%+3.9
Total100%39%

Modelled workweek: 100% · Public evidence: 10% · Estimate: 90% · Confidence: Low

Skills and activities

  • online ads campaign techniques
  • web strategy assessment
  • content marketing strategy
  • e-commerce systems
  • company policies
  • perform online data analysis
  • implement marketing strategies
  • creatively use digital technologies
  • manage budgets
  • execute email marketing

Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431

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