Automation index
How much of a Copywriter’s job can AI already do?
Today an AI can already do 26% of this job. Really getting the brief, and knowing what fits the brand, is still the copywriter’s job.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Copywriter
26%
AI can already do 26% of this job.
#210 / 633
View rankingCopywriter
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Vary language and tone of messages based on product and medium.EstimateNo public source provides a precise figure. This is our estimate. | 21% | 28% | +5.9 |
Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.EstimateNo public source provides a precise figure. This is our estimate. | 19% | 22% | +4.2 |
Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.EstimateNo public source provides a precise figure. This is our estimate. | 15% | 28% | +4.2 |
Present drafts and ideas to clients.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 22% | +3.1 |
Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 28% | +3.9 |
Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Conduct research and interviews to determine which of a product's selling features should be promoted.EstimateNo public source provides a precise figure. This is our estimate. | 2% | 48% | +1 |
| Total | 100% | 27% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- musical genres
- musical notation
- music literature
- musical theory
- copyright legislation
- study music
- write songs
- match lyrics to mood of melody
- write to a deadline
- create a rhyme scheme structure
Sources for this job· O*NET 27-3043.00· ESCO/ISCO 2641
IS WORK OVER?
Caregiver
16%
#602 / 633
View rankingCaregiver
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Maintain records of patient care, condition, progress, or problems to report and discuss observations with supervisor or case manager.EstimateNo public source provides a precise figure. This is our estimate. | 11% | 12% | +1.3 |
Provide patients with help moving in and out of beds, baths, wheelchairs, or automobiles and with dressing and grooming.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 12% | +1.2 |
Entertain, converse with, or read aloud to patients to keep them mentally healthy and alert.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 12% | +1.2 |
Plan, purchase, prepare, or serve meals to patients or other family members, according to prescribed diets.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 12% | +1.2 |
Bathe patients.EstimateNo public source provides a precise figure. This is our estimate. | 9% | 12% | +1.1 |
Care for patients by changing bed linens, washing and ironing laundry, cleaning, or assisting with their personal care.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 12% | +1 |
Provide patients and families with emotional support and instruction in areas such as caring for infants, preparing healthy meals, living independently, or adapting to disability or illness.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 12% | +1 |
Administer prescribed oral medications, under the written direction of physician or as directed by home care nurse or aide, and ensure patients take their medicine.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 12% | +1 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 26% | 28% | +7.3 |
| Total | 100% | 16% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- disability care
- older adults' needs
- first response
- wash the laundry
- apply first response
- tend to elderly people
- prepare sandwiches
- iron textiles
- buy groceries
- accompany people
Sources for this job· O*NET 31-1121.00· ESCO/ISCO 5322