Automation index
Can AI do the work of a Copywriter?
Today an AI can already do 26% of this job. Really getting the brief, and knowing what fits the brand, is still the copywriter’s job.
It does not tell you how many jobs will vanish.
Task comparison
IS WORK OVER?
Copywriter
26%
AI or a robot can already do 26% of this job.
#79 / 103
View rankingCopywriter
Where the time goes
Score = Σ (weight × saving). Weight is our estimate from frequency, not a time share published by O*NET. Saving is separate.
Weights are our estimate from O*NET frequency (FT). O*NET does not publish % of the week.
| Task | Share | AI | Adds |
|---|---|---|---|
Vary language and tone of messages based on product and medium.EstimateNo public source pins this saving. It is an estimate of the method. | 21% | 28% | +5.9 |
Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.EstimateNo public source pins this saving. It is an estimate of the method. | 19% | 22% | +4.2 |
Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.EstimateNo public source pins this saving. It is an estimate of the method. | 15% | 28% | +4.2 |
Present drafts and ideas to clients.EstimateNo public source pins this saving. It is an estimate of the method. | 14% | 22% | +3.1 |
Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.EstimateNo public source pins this saving. It is an estimate of the method. | 14% | 28% | +3.9 |
Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.EstimateNo public source pins this saving. It is an estimate of the method. | 8% | 28% | +2.2 |
Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.EstimateNo public source pins this saving. It is an estimate of the method. | 7% | 28% | +2 |
Conduct research and interviews to determine which of a product's selling features should be promoted.EstimateNo public source pins this saving. It is an estimate of the method. | 2% | 48% | +1 |
| Total | 100% | 27% |
Modelled week 100% · Public evidence 0% · Estimate 100% · Confidence: Low
Skills this job uses
- musical genres
- musical notation
- music literature
- musical theory
- copyright legislation
- study music
- write songs
- match lyrics to mood of melody
- write to a deadline
- create a rhyme scheme structure
Sources for this job· O*NET 27-3043.00· ESCO/ISCO 2641
IS WORK OVER?
Cashier
30%
#37 / 103
View rankingCashier
Where the time goes
Score = Σ (weight × saving). Weight is our estimate from frequency, not a time share published by O*NET. Saving is separate.
Weights are our estimate from O*NET frequency (FT). O*NET does not publish % of the week.
| Task | Share | AI | Adds |
|---|---|---|---|
Receive payment by cash, check, credit cards, vouchers, or automatic debits.EstimateNo public source pins this saving. It is an estimate of the method. | 9% | 28% | +2.5 |
Issue receipts, refunds, credits, or change due to customers.EstimateNo public source pins this saving. It is an estimate of the method. | 7% | 28% | +2 |
Greet customers entering establishments.EstimateNo public source pins this saving. It is an estimate of the method. | 7% | 28% | +2 |
Answer incoming phone calls.EstimateNo public source pins this saving. It is an estimate of the method. | 7% | 28% | +2 |
Establish or identify prices of goods, services, or admission, and tabulate bills, using calculators, cash registers, or optical price scanners.EstimateNo public source pins this saving. It is an estimate of the method. | 6% | 28% | +1.7 |
Compute and record totals of transactions.EstimateNo public source pins this saving. It is an estimate of the method. | 6% | 55% | +3.3 |
Request information or assistance, using paging systems.EstimateNo public source pins this saving. It is an estimate of the method. | 6% | 28% | +1.7 |
Answer customers' questions, and provide information on procedures or policies.EstimateNo public source pins this saving. It is an estimate of the method. | 5% | 28% | +1.4 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source pins this saving. It is an estimate of the method. | 47% | 28% | +13.2 |
| Total | 100% | 30% |
Modelled week 100% · Public evidence 0% · Estimate 100% · Confidence: Low
Skills this job uses
- customer service
- operate cash point
- use different communication channels
- apply numeracy skills
- process refunds
- ensure client orientation
- process payments
- provide customer follow-up services
- issue sales invoices
- manage theft prevention
Sources for this job· O*NET 41-2011.00· ESCO/ISCO 5230