Automation index
Can AI do the work of a Copywriter?
Today an AI can already do 26% of this job. Really getting the brief, and knowing what fits the brand, is still the copywriter’s job.
It does not tell you how many jobs will vanish.
Task comparison
IS WORK OVER?
Copywriter
26%
AI or a robot can already do 26% of this job.
#79 / 103
View rankingCopywriter
Where the time goes
Score = Σ (weight × saving). Weight is our estimate from frequency, not a time share published by O*NET. Saving is separate.
Weights are our estimate from O*NET frequency (FT). O*NET does not publish % of the week.
| Task | Share | AI | Adds |
|---|---|---|---|
Vary language and tone of messages based on product and medium.EstimateNo public source pins this saving. It is an estimate of the method. | 21% | 28% | +5.9 |
Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.EstimateNo public source pins this saving. It is an estimate of the method. | 19% | 22% | +4.2 |
Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.EstimateNo public source pins this saving. It is an estimate of the method. | 15% | 28% | +4.2 |
Present drafts and ideas to clients.EstimateNo public source pins this saving. It is an estimate of the method. | 14% | 22% | +3.1 |
Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.EstimateNo public source pins this saving. It is an estimate of the method. | 14% | 28% | +3.9 |
Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.EstimateNo public source pins this saving. It is an estimate of the method. | 8% | 28% | +2.2 |
Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.EstimateNo public source pins this saving. It is an estimate of the method. | 7% | 28% | +2 |
Conduct research and interviews to determine which of a product's selling features should be promoted.EstimateNo public source pins this saving. It is an estimate of the method. | 2% | 48% | +1 |
| Total | 100% | 27% |
Modelled week 100% · Public evidence 0% · Estimate 100% · Confidence: Low
Skills this job uses
- musical genres
- musical notation
- music literature
- musical theory
- copyright legislation
- study music
- write songs
- match lyrics to mood of melody
- write to a deadline
- create a rhyme scheme structure
Sources for this job· O*NET 27-3043.00· ESCO/ISCO 2641
IS WORK OVER?
Dietitian
20%
#90 / 103
View rankingDietitian
Where the time goes
Score = Σ (weight × saving). Weight is our estimate from frequency, not a time share published by O*NET. Saving is separate.
Weights are our estimate from O*NET frequency (FT). O*NET does not publish % of the week.
| Task | Share | AI | Adds |
|---|---|---|---|
Assess nutritional needs, diet restrictions, and current health plans to develop and implement dietary-care plans and provide nutritional counseling.EstimateNo public source pins this saving. It is an estimate of the method. | 13% | 22% | +2.9 |
Counsel individuals and groups on basic rules of good nutrition, healthy eating habits, and nutrition monitoring to improve their quality of life.EstimateNo public source pins this saving. It is an estimate of the method. | 12% | 22% | +2.6 |
Evaluate laboratory tests in preparing nutrition recommendations.EstimateNo public source pins this saving. It is an estimate of the method. | 11% | 28% | +3.1 |
Advise patients and their families on nutritional principles, dietary plans, diet modifications, and food selection and preparation.EstimateNo public source pins this saving. It is an estimate of the method. | 11% | 12% | +1.3 |
Record and evaluate patient and family health and food history, including symptoms, environmental toxic exposure, allergies, medication factors, and preventive health-care measures.EstimateNo public source pins this saving. It is an estimate of the method. | 9% | 12% | +1.1 |
Incorporate patient cultural, ethnic, or religious preferences and needs in the development of nutrition plans.EstimateNo public source pins this saving. It is an estimate of the method. | 9% | 12% | +1.1 |
Consult with physicians and health care personnel to determine nutritional needs and diet restrictions of patient or client.EstimateNo public source pins this saving. It is an estimate of the method. | 8% | 12% | +1 |
Coordinate diet counseling services.EstimateNo public source pins this saving. It is an estimate of the method. | 5% | 22% | +1.1 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source pins this saving. It is an estimate of the method. | 22% | 28% | +6.2 |
| Total | 100% | 20% |
Modelled week 100% · Public evidence 0% · Estimate 100% · Confidence: Low
Skills this job uses
- hygiene in a health care setting
- eating disorders
- counselling methods
- health care legislation
- biological chemistry
- calculation of food energy
- medical terminology
- supervision of persons
- human physiology
- pharmacology
Sources for this job· O*NET 29-1031.00· ESCO/ISCO 2265