Automation index
How much of a Copywriter’s job can AI already do?
Today an AI can already do 26% of this job. Really getting the brief, and knowing what fits the brand, is still the copywriter’s job.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Copywriter
26%
AI can already do 26% of this job.
#210 / 633
View rankingCopywriter
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Vary language and tone of messages based on product and medium.EstimateNo public source provides a precise figure. This is our estimate. | 21% | 28% | +5.9 |
Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.EstimateNo public source provides a precise figure. This is our estimate. | 19% | 22% | +4.2 |
Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.EstimateNo public source provides a precise figure. This is our estimate. | 15% | 28% | +4.2 |
Present drafts and ideas to clients.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 22% | +3.1 |
Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 28% | +3.9 |
Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Conduct research and interviews to determine which of a product's selling features should be promoted.EstimateNo public source provides a precise figure. This is our estimate. | 2% | 48% | +1 |
| Total | 100% | 27% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- musical genres
- musical notation
- music literature
- musical theory
- copyright legislation
- study music
- write songs
- match lyrics to mood of melody
- write to a deadline
- create a rhyme scheme structure
Sources for this job· O*NET 27-3043.00· ESCO/ISCO 2641
IS WORK OVER?
IT support
30%
#54 / 633
View rankingIT support
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Answer user inquiries regarding computer software or hardware operation to resolve problems.EstimateNo public source provides a precise figure. This is our estimate. | 17% | 28% | +4.8 |
Oversee the daily performance of computer systems.EstimateNo public source provides a precise figure. This is our estimate. | 15% | 28% | +4.2 |
Read technical manuals, confer with users, or conduct computer diagnostics to investigate and resolve problems or to provide technical assistance and support.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 28% | +3.9 |
Maintain records of daily data communication transactions, problems and remedial actions taken, or installation activities.EstimateNo public source provides a precise figure. This is our estimate. | 13% | 55% | +7.2 |
Set up equipment for employee use, performing or ensuring proper installation of cables, operating systems, or appropriate software.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Install and perform minor repairs to hardware, software, or peripheral equipment, following design or installation specifications.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 12% | +0.8 |
Confer with staff, users, and management to establish requirements for new systems or modifications.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Enter commands and observe system functioning to verify correct operations and detect errors.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 15% | 28% | +4.2 |
| Total | 100% | 30% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- characteristics of products
- organisational structure
- product comprehension
- keep up to date on product knowledge
- create solutions to problems
- communicate with customers
- manage staff
- use ICT ticketing system
- educate on data confidentiality
- forecast workload
Sources for this job· O*NET 15-1232.00· ESCO/ISCO 3512