Automation index
How much of a Journalist’s job can AI already do?
Today an AI can already prep materials, sort notes, and write a first summary. The class, the source, and the patient still need someone in the room.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Journalist
30%
AI can already do 30% of this job.
#52 / 623
View rankingJournalist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Write commentaries, columns, or scripts, using computers.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Analyze and interpret news and information received from various sources to broadcast the information.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 48% | +3.4 |
Select material most pertinent to presentation, and organize this material into appropriate formats.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 22% | +1.3 |
Examine news items of local, national, and international significance to determine topics to address, or obtain assignments from editorial staff members.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Coordinate and serve as an anchor on news broadcast programs.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Gather information and develop perspectives about news subjects through research, interviews, observation, and experience.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 48% | +2.4 |
Present news stories, and introduce in-depth videotaped segments or live transmissions from on-the-scene reporters.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 22% | +1.1 |
Receive assignments or evaluate leads or tips to develop story ideas.EstimateNo public source provides a precise figure. This is our estimate. | 4% | 28% | +1.1 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 55% | 28% | +15.4 |
| Total | 100% | 30% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- write news
- interview
- check sources
- search engines
- scientific research methodology
- proofread text
- consult information sources
- read articles
- search databases
- develop professional network
Sources for this job· O*NET 27-3023.00· ESCO/ISCO 2642
IS WORK OVER?
Influencer / creator
30%
#50 / 623
View rankingInfluencer / creator
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 28% | +2.8 |
Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 48% | +3.8 |
Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Plan and execute advertising policies and strategies for organizations.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Train and direct workers engaged in developing and producing advertisements.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Contact organizations to explain services and facilities offered.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 39% | 28% | +10.9 |
| Total | 100% | 30% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- produce statistical financial records
- comply with food safety and hygiene
- implement marketing strategies
- monitor financial accounts
- manage staff
- analyse booking patterns
- think analytically
- develop financial statistics reports
- apply numeracy skills
- forecast occupancy demand
Sources for this job· O*NET 11-2011.00· ESCO/ISCO 2431