Automation index
How much of a Marketing manager’s job can AI already do?
Today an AI can already knock out copy, outlines, reports, and a lot of the prep. Deciding what matters, and what moves the business, is another story.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Marketing manager
31%
AI can already do 31% of this job.
#41 / 623
View rankingMarketing manager
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 28% | +6.2 |
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.EstimateNo public source provides a precise figure. This is our estimate. | 12% | 28% | +3.4 |
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 48% | +3.4 |
Consult with product development personnel on product specifications, such as design, color, or packaging.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Compile lists describing product or service offerings.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 48% | +2.9 |
Develop pricing strategies, balancing firm objectives and customer satisfaction.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 20% | 28% | +5.6 |
| Total | 100% | 31% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- channel marketing
- sales strategies
- company policies
- implement marketing strategies
- carry out naming strategies
- perform customers’ needs analysis
- manage staff
- apply social media marketing
- create annual marketing budget
- set brand positioning
Sources for this job· O*NET 11-2021.00· ESCO/ISCO 2431
IS WORK OVER?
Tax advisor
30%
#47 / 623
View rankingTax advisor
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Compute taxes owed or overpaid, using adding machines or personal computers, and complete entries on forms, following tax form instructions and tax tables.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 28% | +3.9 |
Use all appropriate adjustments, deductions, and credits to keep clients' taxes to a minimum.EstimateNo public source provides a precise figure. This is our estimate. | 13% | 28% | +3.6 |
Prepare or assist in preparing simple to complex tax returns for individuals or small businesses.EstimateNo public source provides a precise figure. This is our estimate. | 11% | 28% | +3.1 |
Furnish taxpayers with sufficient information and advice to ensure correct tax form completion.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 28% | +2.8 |
Review financial records, such as income statements and documentation of expenditures to determine forms needed to prepare tax returns.EstimateNo public source provides a precise figure. This is our estimate. | 9% | 55% | +5 |
Interview clients to obtain additional information on taxable income and deductible expenses and allowances.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 22% | +1.8 |
Explain federal and state tax laws to individuals and companies.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Check data input or verify totals on forms prepared by others to detect errors in arithmetic, data entry, or procedures.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 20% | 28% | +5.6 |
| Total | 100% | 30% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- value-added tax law
- tax legislation
- inform on fiscal duties
- advise on tax planning
- inspect tax returns
- prepare tax returns forms
- calculate tax
- research taxation procedures
- interpret financial statements
- prepare financial statements
Sources for this job· O*NET 13-2082.00· ESCO/ISCO 2411