Automation index
How much of a Paid media specialist’s job can AI already do?
A media plan comes earlier. The pixel firing without burning the brand do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Paid media specialist
28%
AI can already do 28% of this job.
#123 / 663
View rankingPaid media specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Plan, platforms and the pixel.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Creatives, frequency and audience cuts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client, going live and the campaign that drifts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, attribution and the last-click fight.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Brand safety and inventory you cannot touch.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
That the pixel fires, and not burning extra CPM.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- media plan
- pixel
- frequency
- brand safety
- attribution
- creatives
- audiences
- digital inventory
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Biomedical equipment technician
19%
#565 / 663
View rankingBiomedical equipment technician
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Ticket, the inventory and the calibration.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 32% | +5.1 |
ICU, the ventilator and not switching off the one that is ventilating.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 8% | +1.8 |
Theatre, the stack and the one that fails at induction.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Part, the spare and the one that does not arrive.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
The clinician, the rush and not leaving the kit half done.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 18% | +2.9 |
That it works at three, and signing the calibration.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 12% | +1.7 |
| Total | 100% | 19% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- calibrate biomedical kit
- ventilators
- theatre stacks
- clinical inventory
- spares
- ICU
- not switch off the one ventilating
- tickets
Sources for this job· O*NET 49-9062.00· ESCO/ISCO 3211