Automation index
How much of a Paid media specialist’s job can AI already do?
A media plan comes earlier. The pixel firing without burning the brand do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Paid media specialist
28%
AI can already do 28% of this job.
#123 / 623
View rankingPaid media specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Plan, platforms and the pixel.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Creatives, frequency and audience cuts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client, going live and the campaign that drifts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, attribution and the last-click fight.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Brand safety and inventory you cannot touch.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
That the pixel fires, and not burning extra CPM.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- media plan
- pixel
- frequency
- brand safety
- attribution
- creatives
- audiences
- digital inventory
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Early childhood educator
15%
#612 / 623
View rankingEarly childhood educator
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Plan activities, reports and rubrics.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 32% | +5.1 |
Write to families.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 22% | +3.1 |
Care, play and hold the room.EstimateNo public source provides a precise figure. This is our estimate. | 24% | 6% | +1.4 |
Hygiene, meals and naps.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 10% | +1.6 |
Watch development and talk to the family.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
Coordinate staff and safeguarding.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 14% | +2 |
| Total | 100% | 15% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- Plan activities, reports and rubrics
- Write to families
- Care, play and hold the room
- Hygiene, meals and naps
- Watch development and talk to the family
- Coordinate staff and safeguarding
- educador infantil
- maestro de infantil
- preschool
- jardin de infancia
Sources for this job· O*NET 25-2011.00· ESCO/ISCO 2342