Automation index
How much of a Paid media specialist’s job can AI already do?
A media plan comes earlier. The pixel firing without burning the brand do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Paid media specialist
28%
AI can already do 28% of this job.
#123 / 663
View rankingPaid media specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Plan, platforms and the pixel.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Creatives, frequency and audience cuts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client, going live and the campaign that drifts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, attribution and the last-click fight.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Brand safety and inventory you cannot touch.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
That the pixel fires, and not burning extra CPM.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- media plan
- pixel
- frequency
- brand safety
- attribution
- creatives
- audiences
- digital inventory
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Environmental health officer
22%
#412 / 663
View rankingEnvironmental health officer
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Inspection, the report and the sample.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
Kitchen, the cold and the one that never gets there.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Water, the analysis and the village.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Shut it, the mayor and not yielding.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
The outbreak, the source and not delaying.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 18% | +3.2 |
Shut the kitchen, and not looking away.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 22% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- inspection reports
- food safety
- water samples
- shut kitchens
- temperatures
- food outbreaks
- mayors
- not yield
Sources for this job· O*NET 19-5011.00· ESCO/ISCO 2263