Automation index
How much of a Paid media specialist’s job can AI already do?
A media plan comes earlier. The pixel firing without burning the brand do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Paid media specialist
28%
AI can already do 28% of this job.
#123 / 623
View rankingPaid media specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Plan, platforms and the pixel.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Creatives, frequency and audience cuts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client, going live and the campaign that drifts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, attribution and the last-click fight.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Brand safety and inventory you cannot touch.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
That the pixel fires, and not burning extra CPM.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- media plan
- pixel
- frequency
- brand safety
- attribution
- creatives
- audiences
- digital inventory
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Vocational teacher
22%
#368 / 623
View rankingVocational teacher
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Plan modules, rubrics and exams.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
Workshop, practice and safety watch.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 12% | +2.6 |
Tutor placements, firms and difficult students.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Assess, minutes and vocational cycles.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Staff meeting, coordination and workshop stock.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 18% | +2.9 |
Not leaving anyone without a trade or a diploma.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 14% | +2 |
| Total | 100% | 22% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- teach class
- mark students
- lesson plans
- teach
- Plan modules, rubrics and exams
- Workshop, practice and safety watch
- Assess, minutes and vocational cycles
- profesor de fp
- vocational teacher
Sources for this job· O*NET 25-2032.00· ESCO/ISCO 2320