IS WORK OVER?

Automation index

How much of a Radio host’s job can AI already do?

A rundown and a clip come earlier. Filling the air when the line drops does not.

This percentage does not predict how many people will lose their jobs.

Task comparison

Radio host

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Rundown, clips and a first script.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
On air, interviews and a silence that weighs.
Estimate

No public source provides a precise figure. This is our estimate.

20%12%+2.4
Guests, producer and real time.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Edit, podcast and the show’s socials.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Voice, shifts and not going blank.
Estimate

No public source provides a precise figure. This is our estimate.

16%16%+2.6
Not saying something you cannot take back.
Estimate

No public source provides a precise figure. This is our estimate.

16%14%+2.2
Total100%22%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • Rundown, clips and a first script
  • Guests, producer and real time
  • Edit, podcast and the show’s socials
  • Voice, shifts and not going blank
  • Not saying something you cannot take back
  • locutor
  • locutora
  • radio host

Sources for this job· O*NET 27-3011.00· ESCO/ISCO 2656

SEM specialist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Campaigns, keywords and Quality Score.
Estimate

No public source provides a precise figure. This is our estimate.

18%52%+9.4
Landing, tracking and the conversion that misses.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
The client who wants more clicks for less.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Reports, copy and the ad A/B.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Legal, brands and the claim you cannot make.
Estimate

No public source provides a precise figure. This is our estimate.

18%14%+2.5
Spend on buyers, and not inflating impressions.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Total100%28%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • SEM campaigns
  • keywords
  • Quality Score
  • landings
  • conversion tracking
  • ad A/B
  • Google Ads
  • media budget

Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431

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