Automation index
How much of a Retail salesperson’s job can AI already do?
Today an AI or a robot can barely cover part of a shift. Pace, the physical space, and dealing with people still are the job.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
Retail salesperson
28%
AI can already do 28% of this job.
#91 / 623
View rankingRetail salesperson
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Greet customers and ascertain what each customer wants or needs.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Bag or package purchases and wrap gifts.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Open and close cash registers, performing tasks such as counting money, separating charge slips, coupons, and vouchers, balancing cash drawers, and making deposits.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Compute sales prices, total purchases, and receive and process cash or credit payment.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Answer questions regarding the store and its merchandise.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Recommend, select, and help locate or obtain merchandise based on customer needs and desires.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Prepare merchandise for purchase or rental.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Describe merchandise and explain use, operation, and care of merchandise to customers.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 28% | +1.7 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 46% | 28% | +12.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- sales argumentation
- characteristics of products
- e-commerce systems
- product comprehension
- types of written press
- guarantee customer satisfaction
- carry out products preparation
- operate cash register
- ensure compliance with legal requirements
- examine merchandise
Sources for this job· O*NET 41-2031.00· ESCO/ISCO 5223
IS WORK OVER?
Paid media specialist
28%
#123 / 623
View rankingPaid media specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Plan, platforms and the pixel.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Creatives, frequency and audience cuts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client, going live and the campaign that drifts.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, attribution and the last-click fight.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Brand safety and inventory you cannot touch.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
That the pixel fires, and not burning extra CPM.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- media plan
- pixel
- frequency
- brand safety
- attribution
- creatives
- audiences
- digital inventory
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431