Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Community health worker
24%
#256 / 623
View rankingCommunity health worker
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Health map, workshops and the calendar.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
Street, doorway and the neighbour who does not come.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Vaccines, screening and referring to the clinic.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 32% | +5.1 |
Data, report and the health table.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
The rumour, the distrust and not moralising.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 18% | +3.2 |
That they come, and not inflating workshop numbers.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 14% | +2.2 |
| Total | 100% | 24% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- health workshops
- health map
- door-to-door
- refer to clinic
- screening
- health table
- community vaccination
- health distrust
Sources for this job· O*NET 21-1094.00· ESCO/ISCO 3253