Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Farmer
28%
#78 / 623
View rankingFarmer
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Manage nurseries that grow horticultural plants for sale to trade or retail customers, for display or exhibition, or for research.EstimateNo public source provides a precise figure. This is our estimate. | 29% | 12% | +3.5 |
Determine plant growing conditions, such as greenhouses, hydroponics, or natural settings, and set planting and care schedules.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 28% | +3.9 |
Coordinate clerical, record-keeping, inventory, requisitioning, and marketing activities.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 55% | +5.5 |
Position and regulate plant irrigation systems, and program environmental and irrigation control computers.EstimateNo public source provides a precise figure. This is our estimate. | 7% | 28% | +2 |
Direct the breeding or raising of stock, such as cattle, poultry, or honeybees, using recognized breeding practices to ensure stock improvement.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Collect and record growth, production, and environmental data.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 55% | +2.8 |
Maintain financial, operational, production, or employment records for farms or ranches.EstimateNo public source provides a precise figure. This is our estimate. | 4% | 55% | +2.2 |
Provide information to customers on the care of trees, shrubs, flowers, plants, and lawns.EstimateNo public source provides a precise figure. This is our estimate. | 4% | 28% | +1.1 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 22% | 28% | +6.2 |
| Total | 100% | 29% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- technical equipment for crop production
- crop production principles
- agronomical production principles
- soil structure
- plant species
- agroforestry
- types of storage facilities
- pest control in plants
- ecology
- fertilisation principles
Sources for this job· O*NET 11-9013.00· ESCO/ISCO 6111