Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 653
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
IVF laboratory technician
19%
#561 / 653
View rankingIVF laboratory technician
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Diary, the retrieval and the count.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 32% | +5.1 |
Capacitation, the sample and the one that is not there.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 8% | +1.8 |
Identify, the double check and not crossing.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Cryopreserve, the tank and the one that is lost.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
The embryologist, the rush and not rushing a tube.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 18% | +2.9 |
Not crossing couples. Ever.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 12% | +1.7 |
| Total | 100% | 19% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- retrievals
- sperm capacitation
- double check
- cryopreservation
- nitrogen tanks
- identify gametes
- not cross couples
- oocyte count
Sources for this job· O*NET 29-2011.00· ESCO/ISCO 3212