IS WORK OVER?

Automation index

How much of a SEM specialist’s job can AI already do?

A campaign and an ad come earlier. Spending the budget on people who buy do not.

This percentage does not predict how many people will lose their jobs.

Task comparison

SEM specialist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Campaigns, keywords and Quality Score.
Estimate

No public source provides a precise figure. This is our estimate.

18%52%+9.4
Landing, tracking and the conversion that misses.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
The client who wants more clicks for less.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Reports, copy and the ad A/B.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Legal, brands and the claim you cannot make.
Estimate

No public source provides a precise figure. This is our estimate.

18%14%+2.5
Spend on buyers, and not inflating impressions.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Total100%28%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • SEM campaigns
  • keywords
  • Quality Score
  • landings
  • conversion tracking
  • ad A/B
  • Google Ads
  • media budget

Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431

Land registrar

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Review deeds, simple notes and certificates.
Estimate

No public source provides a precise figure. This is our estimate.

18%48%+8.6
Cross indexes, encumbrances and graphic bases.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
Make entries and process documents.
Estimate

No public source provides a precise figure. This is our estimate.

18%22%+4
Deal with presenters, notaries and the administration.
Estimate

No public source provides a precise figure. This is our estimate.

16%18%+2.9
Decide appeals and qualification queries.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Keep the folio, the archive and the public record.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Total100%28%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • Make entries and process documents
  • Decide appeals and qualification queries
  • registrador
  • registro de la propiedad
  • land registrar

Sources for this job· O*NET 23-2093.00· ESCO/ISCO 2619

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