IS WORK OVER?

Automation index

How much of a SEM specialist’s job can AI already do?

A campaign and an ad come earlier. Spending the budget on people who buy do not.

This percentage does not predict how many people will lose their jobs.

Task comparison

SEM specialist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Campaigns, keywords and Quality Score.
Estimate

No public source provides a precise figure. This is our estimate.

18%52%+9.4
Landing, tracking and the conversion that misses.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
The client who wants more clicks for less.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Reports, copy and the ad A/B.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Legal, brands and the claim you cannot make.
Estimate

No public source provides a precise figure. This is our estimate.

18%14%+2.5
Spend on buyers, and not inflating impressions.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Total100%28%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • SEM campaigns
  • keywords
  • Quality Score
  • landings
  • conversion tracking
  • ad A/B
  • Google Ads
  • media budget

Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431

Logistics coordinator

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Maintain and develop positive business relationships with a customer's key personnel involved in, or directly relevant to, a logistics activity.
Estimate

No public source provides a precise figure. This is our estimate.

11%28%+3.1
Develop an understanding of customers' needs and take actions to ensure that such needs are met.
Estimate

No public source provides a precise figure. This is our estimate.

10%28%+2.8
Direct availability and allocation of materials, supplies, and finished products.
Estimate

No public source provides a precise figure. This is our estimate.

9%28%+2.5
Direct team activities, establishing task priorities, scheduling and tracking work assignments, providing guidance, and ensuring the availability of resources.
Estimate

No public source provides a precise figure. This is our estimate.

8%28%+2.2
Protect and control proprietary materials.
Estimate

No public source provides a precise figure. This is our estimate.

7%28%+2
Explain proposed solutions to customers, management, or other interested parties through written proposals and oral presentations.
Estimate

No public source provides a precise figure. This is our estimate.

5%22%+1.1
Manage subcontractor activities, reviewing proposals, developing performance specifications, and serving as liaisons between subcontractors and organizations.
Estimate

No public source provides a precise figure. This is our estimate.

5%28%+1.4
Perform managerial duties such as hiring and training employees and overseeing facility needs or requirements.
Estimate

No public source provides a precise figure. This is our estimate.

5%28%+1.4
Other less frequent tasks (weight estimated from frequency).
Estimate

No public source provides a precise figure. This is our estimate.

40%28%+11.2
Total100%28%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • multimodal transport logistics
  • markets for modes of transport
  • comply with railway safety standards
  • resolve shipment issues
  • track shipments
  • use different communication channels
  • handle shipment risks
  • negotiate logistics services
  • analyse transportation costs
  • apply transportation management concepts

Sources for this job· O*NET 13-1081.00· ESCO/ISCO 4323

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