Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Mathematician
28%
#108 / 623
View rankingMathematician
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Symbolic calc, examples and paper search.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 52% | +11.4 |
Draft proofs and exposés.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 40% | +7.2 |
Find the argument and the counter-example.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 15% | +2.7 |
Lecture, teach and argue in seminar.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
Peer-review and polish the writing.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 18% | +2.5 |
Choose the problem that is worth years.EstimateNo public source provides a precise figure. This is our estimate. | 12% | 16% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- Symbolic calc, examples and paper search
- Draft proofs and exposés
- Find the argument and the counter-example
- Lecture, teach and argue in seminar
- Peer-review and polish the writing
- Choose the problem that is worth years
- matematic
- mathematician
Sources for this job· O*NET 15-2021.00· ESCO/ISCO 2120