Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Panel beater
18%
#549 / 623
View rankingPanel beater
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Assess, order parts and quote.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 32% | +5.1 |
Pull, weld and set gaps.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 10% | +2.2 |
Fill, sand and prep for paint.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 14% | +2.2 |
Client, insurer and deadlines.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 18% | +2.9 |
Shop, benches and tools.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Not delivering a car that looks bent.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 14% | +2 |
| Total | 100% | 18% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- Assess, order parts and quote
- Pull, weld and set gaps
- Fill, sand and prep for paint
- Client, insurer and deadlines
- Shop, benches and tools
- Not delivering a car that looks bent
- chapista
- panel beater
- chapa y pintura
Sources for this job· O*NET 49-3021.00· ESCO/ISCO 7213