Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Personal trainer
27%
#150 / 623
View rankingPersonal trainer
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Observe participants and inform them of corrective measures necessary for skill improvement.EstimateNo public source provides a precise figure. This is our estimate. | 12% | 28% | +3.4 |
Instruct participants in maintaining exertion levels to maximize benefits from exercise routines.EstimateNo public source provides a precise figure. This is our estimate. | 10% | 28% | +2.8 |
Offer alternatives during classes to accommodate different levels of fitness.EstimateNo public source provides a precise figure. This is our estimate. | 9% | 28% | +2.5 |
Teach proper breathing techniques used during physical exertion.EstimateNo public source provides a precise figure. This is our estimate. | 9% | 22% | +2 |
Monitor participants' progress and adapt programs as needed.EstimateNo public source provides a precise figure. This is our estimate. | 9% | 28% | +2.5 |
Plan routines, choose appropriate music, and choose different movements for each set of muscles, depending on participants' capabilities and limitations.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Teach and demonstrate use of gymnastic and training equipment, such as trampolines and weights.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 22% | +1.8 |
Evaluate individuals' abilities, needs, and physical conditions, and develop suitable training programs to meet any special requirements.EstimateNo public source provides a precise figure. This is our estimate. | 8% | 28% | +2.2 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 27% | 28% | +7.6 |
| Total | 100% | 27% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- demonstrate professional Pilates attitude
- manage fitness communication
- safely instruct about fitness
- identify customer objectives
- ensure safety of exercise environment
- analyse personal fitness information
- show professional responsibility
- provide fitness information
- prescribe exercises
- adapt Pilates exercises
Sources for this job· O*NET 39-9031.00· ESCO/ISCO 3423