IS WORK OVER?

Automation index

How much of a SEM specialist’s job can AI already do?

A campaign and an ad come earlier. Spending the budget on people who buy do not.

This percentage does not predict how many people will lose their jobs.

Task comparison

SEM specialist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Campaigns, keywords and Quality Score.
Estimate

No public source provides a precise figure. This is our estimate.

18%52%+9.4
Landing, tracking and the conversion that misses.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
The client who wants more clicks for less.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Reports, copy and the ad A/B.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Legal, brands and the claim you cannot make.
Estimate

No public source provides a precise figure. This is our estimate.

18%14%+2.5
Spend on buyers, and not inflating impressions.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Total100%28%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • SEM campaigns
  • keywords
  • Quality Score
  • landings
  • conversion tracking
  • ad A/B
  • Google Ads
  • media budget

Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431

Radiation therapist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Plan, IGRT and the day’s set-up.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
Immobilise, tattoo and treat fraction by fraction.
Estimate

No public source provides a precise figure. This is our estimate.

22%12%+2.6
Check images, shifts and call the physician.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Side effects, the patient who cries and the wait.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Machine QA and alarms.
Estimate

No public source provides a precise figure. This is our estimate.

16%32%+5.1
Today’s dose and not irradiating the wrong thing.
Estimate

No public source provides a precise figure. This is our estimate.

14%14%+2
Total100%24%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • set up for RT
  • IGRT
  • immobilise patients
  • deliver fractions
  • linac QA
  • reference tattoos
  • shifts
  • radiotherapy

Sources for this job· O*NET 29-1124.00· ESCO/ISCO 3211

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