Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 683
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Schools inspector
27%
#172 / 683
View rankingSchools inspector
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Visit, the rubric and the timetable.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 48% | +8.6 |
Classroom, what happens and not the slide deck.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
Report, the school and not softening it.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Appeal, the union and not yielding the figure.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
The minister, the pressure and not dressing it.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Say what is there, and not what they want to hear.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 27% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- inspection visits
- rubrics
- school reports
- real classrooms
- appeals
- not soften
- the department
- school evaluation
Sources for this job· O*NET 13-1041.00· ESCO/ISCO 2422