Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Truck driver
27%
#144 / 623
View rankingTruck driver
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Maintain logs of working hours or of vehicle service or repair status, following applicable state and federal regulations.EstimateNo public source provides a precise figure. This is our estimate. | 6% | 12% | +0.7 |
Operate equipment, such as truck cab computers, CB radios, phones, or global positioning systems (GPS) equipment to exchange necessary information with bases, supervisors, or other drivers.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 22% | +1.1 |
Check vehicles to ensure that mechanical, safety, and emergency equipment is in good working order.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Follow appropriate safety procedures for transporting dangerous goods.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Drive trucks with capacities greater than 13 tons, including tractor-trailer combinations, to transport and deliver products, livestock, or other materials.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Maneuver trucks into loading or unloading positions, following signals from loading crew and checking that vehicle and loading equipment are properly positioned.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Inspect loads to ensure that cargo is secure.EstimateNo public source provides a precise figure. This is our estimate. | 5% | 28% | +1.4 |
Read bills of lading to determine assignment details.EstimateNo public source provides a precise figure. This is our estimate. | 4% | 28% | +1.1 |
Other less frequent tasks (weight estimated from frequency).EstimateNo public source provides a precise figure. This is our estimate. | 60% | 28% | +16.8 |
| Total | 100% | 27% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- drive
- route
- load goods
- types of cargo
- road traffic laws
- road transport legislation
- mechanical components of vehicles
- vehicle cargo capacity
- control the performance of the vehicle
- read maps
Sources for this job· O*NET 53-3032.00· ESCO/ISCO 8332