Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Wall tiler
19%
#471 / 623
View rankingWall tiler
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Set-out, level and the tile format.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 32% | +5.1 |
Adhesive, set and the tray fall.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 8% | +1.8 |
Cut, drill and the tile that splits.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Grout, seal and the bath junction.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
The client, the model change and the stock that is late.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 18% | +2.9 |
No ugly cut, and no leak.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 12% | +1.7 |
| Total | 100% | 19% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- tile walls
- set out joints
- bed tiles
- tray fall
- seal junctions
- cut tiles
- drill tile
- grout
Sources for this job· O*NET 47-2044.00· ESCO/ISCO 7122