Automation index
How much of a SEM specialist’s job can AI already do?
A campaign and an ad come earlier. Spending the budget on people who buy do not.
This percentage does not predict how many people will lose their jobs.
Task comparison
IS WORK OVER?
SEM specialist
28%
AI can already do 28% of this job.
#97 / 623
View rankingSEM specialist
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Campaigns, keywords and Quality Score.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 52% | +9.4 |
Landing, tracking and the conversion that misses.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 40% | +6.4 |
The client who wants more clicks for less.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Reports, copy and the ad A/B.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 28% | +4.5 |
Legal, brands and the claim you cannot make.EstimateNo public source provides a precise figure. This is our estimate. | 18% | 14% | +2.5 |
Spend on buyers, and not inflating impressions.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 12% | +1.9 |
| Total | 100% | 28% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- SEM campaigns
- keywords
- Quality Score
- landings
- conversion tracking
- ad A/B
- Google Ads
- media budget
Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431
IS WORK OVER?
Writer
27%
#151 / 623
View rankingWriter
Where the time goes
Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.
The time saving for each task is estimated separately.
| Task | Share | AI | Points |
|---|---|---|---|
Research, document and outline plots.EstimateNo public source provides a precise figure. This is our estimate. | 22% | 45% | +9.9 |
Draft chapters and variants.EstimateNo public source provides a precise figure. This is our estimate. | 20% | 38% | +7.6 |
Rewrite with an editor and your own taste.EstimateNo public source provides a precise figure. This is our estimate. | 16% | 22% | +3.5 |
Readings, fairs and reader relations.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 12% | +1.7 |
Contracts, agent and book promotion.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 15% | +2.1 |
Find the voice and decide what ships.EstimateNo public source provides a precise figure. This is our estimate. | 14% | 18% | +2.5 |
| Total | 100% | 27% |
Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low
Skills and activities
- Research, document and outline plots
- Draft chapters and variants
- Rewrite with an editor and your own taste
- Readings, fairs and reader relations
- Contracts, agent and book promotion
- Find the voice and decide what ships
- escritor
- escritora
- novelista
- writer novelist
Sources for this job· O*NET 27-3043.00· ESCO/ISCO 2641