IS WORK OVER?

Automation index

How much of a TV presenter’s job can AI already do?

A teleprompter and a briefing write themselves. Holding a live show when the guest collapses does not.

This percentage does not predict how many people will lose their jobs.

Task comparison

TV presenter

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Prep script, guest sheets and rundown.
Estimate

No public source provides a precise figure. This is our estimate.

18%38%+6.8
Social promo and pre-taped pieces.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Host the live show or the recording.
Estimate

No public source provides a precise figure. This is our estimate.

22%8%+1.8
Improvise, cut and save a gag.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Rehearse with gallery and floor.
Estimate

No public source provides a precise figure. This is our estimate.

14%14%+2
Public image, interviews and personal brand.
Estimate

No public source provides a precise figure. This is our estimate.

14%16%+2.2
Total100%19%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • Prep script, guest sheets and rundown
  • Social promo and pre-taped pieces
  • Host the live show or the recording
  • Improvise, cut and save a gag
  • Rehearse with gallery and floor
  • presentador
  • tv host
  • locutor de television

Sources for this job· O*NET 27-3011.00· ESCO/ISCO 2656

Product manager

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
Estimate

No public source provides a precise figure. This is our estimate.

22%28%+6.2
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
Estimate

No public source provides a precise figure. This is our estimate.

12%28%+3.4
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
Estimate

No public source provides a precise figure. This is our estimate.

7%48%+3.4
Consult with product development personnel on product specifications, such as design, color, or packaging.
Estimate

No public source provides a precise figure. This is our estimate.

6%28%+1.7
Compile lists describing product or service offerings.
Estimate

No public source provides a precise figure. This is our estimate.

6%28%+1.7
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
Estimate

No public source provides a precise figure. This is our estimate.

6%48%+2.9
Develop pricing strategies, balancing firm objectives and customer satisfaction.
Estimate

No public source provides a precise figure. This is our estimate.

5%28%+1.4
Other less frequent tasks (weight estimated from frequency).
Estimate

No public source provides a precise figure. This is our estimate.

20%28%+5.6
Total100%31%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • characteristics of products
  • channel marketing
  • advertising techniques
  • content marketing strategy
  • product comprehension
  • company policies
  • plan marketing strategy
  • assign codes to product items
  • perform data analysis
  • maintain relationship with suppliers

Sources for this job· O*NET 11-2021.00· ESCO/ISCO 2431

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