IS WORK OVER?

Automation index

How much of a Winemaker’s job can AI already do?

A lab panel and a batch come earlier. Tasting, blending and signing the vintage do not.

This percentage does not predict how many people will lose their jobs.

Task comparison

Winemaker

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Lab work, densities and fermentation control.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
Tasting, blending and the call on the vintage.
Estimate

No public source provides a precise figure. This is our estimate.

18%18%+3.2
Vineyard, ripeness and when to pick.
Estimate

No public source provides a precise figure. This is our estimate.

18%22%+4
Ageing, barrel, filtration and bottling.
Estimate

No public source provides a precise figure. This is our estimate.

16%32%+5.1
Cellar, records and the board’s visit.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Signing the vintage and owning the bottle.
Estimate

No public source provides a precise figure. This is our estimate.

16%14%+2.2
Total100%25%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • make wine
  • taste musts
  • blend wines
  • control fermentation
  • decide harvest
  • age in barrel
  • bottle
  • sign the vintage

Sources for this job· O*NET 19-1012.00· ESCO/ISCO 2145

Paid media specialist

Where the time goes

Task weights are our estimates based on O*NET frequency data, not time shares published by O*NET.

The time saving for each task is estimated separately.

TaskShareAIPoints
Plan, platforms and the pixel.
Estimate

No public source provides a precise figure. This is our estimate.

18%52%+9.4
Creatives, frequency and audience cuts.
Estimate

No public source provides a precise figure. This is our estimate.

16%40%+6.4
The client, going live and the campaign that drifts.
Estimate

No public source provides a precise figure. This is our estimate.

16%22%+3.5
Reports, attribution and the last-click fight.
Estimate

No public source provides a precise figure. This is our estimate.

16%28%+4.5
Brand safety and inventory you cannot touch.
Estimate

No public source provides a precise figure. This is our estimate.

18%14%+2.5
That the pixel fires, and not burning extra CPM.
Estimate

No public source provides a precise figure. This is our estimate.

16%12%+1.9
Total100%28%

Modelled workweek: 100% · Public evidence: 0% · Estimate: 100% · Confidence: Low

Skills and activities

  • media plan
  • pixel
  • frequency
  • brand safety
  • attribution
  • creatives
  • audiences
  • digital inventory

Sources for this job· O*NET 13-1161.00· ESCO/ISCO 2431

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